BROADCAST
Nissan Maxima
Performance when you need it most.
CONTENT
Nissan Short Film
“HInkleton: The Town Football Needs”
OUTDOOR
HONORS:
COMMUNICATION ARTS ADVERTISING ANNUAL
PRINT / SPORTS ILLUS. SWIMSUIT EDITION
HONORS: CREATIVITY “PRINT OF THE DAY” / INTERNATIONAL AUTOMOTIVE ADVERTISING AWARDS
When readers called the phone numbers on the Nissan Z they got an unexpected surprise, outgoing voice mail messages, each recorded in a flirtatious female voice. The girls requested callers leave their name number, address and email to receive additional information. Nissan received over 30,000 responses.
